Job Description
Digital Marketing Manager

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Digital Marketing Manager
Responsibilities include:

As a Digital Marketing Manager your responsibility includes develop, implement, track and optimize our digital marketing campaigns across all digital channels. More about this role:

✓ Manage various online marketing channel to promote financial products to segmented audiences.
✓ Acquire customers while maintaining a healthy CAC through various online marketing channel.
✓ Conduct primary research to uncover current unique trends in personal finance in digital channel (e.g. social media, SEO and SEM).
✓ Translating marketing data into business insights and decisions.
✓ Design, build and maintain our social media presence.
✓ Brainstorm new and creative growth strategies.
✓ Plan, execute, and measure experiments and conversion tests.

Requirements:

✓ BS/MS degree in marketing or a related field
✓ Proven working experience in digital marketing.
✓ Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns.
✓ Experience in optimizing landing pages and user funnels.
✓ Experience with A/B and multivariate experiments.
✓ Solid knowledge of website analytics tools.
✓ Experience in setting up and optimizing Google Adwords campaigns.

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